Soumya Samuel
10 Indian Tech Startup Founders You Must Follow in 2022
For all you entrepreneurial minds out there, we have compiled a list of 10 tech startup founders you must follow on social media. They...
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The Pulse of India's Business Ecosystem
Soumya Samuel
- Feb 10, 2022
- 3 min
10 Indian SaaS Marketers You Must Follow on LinkedIn Right Away
2021 was ‘the year’ for Indian software-as-a-service (SaaS) companies. We witnessed a 100% increase in exits in 2021 over 2018. 13 SaaS...
Soumya Samuel
- Feb 2, 2022
- 2 min
Spoofing/Parodies: Did You Watch Swiggy’s New Twist to Iconic Indian Ads to Promote Instamart?
Swiggy launched a series of television commercials and digital videos in the last quarter of 2021 - a refreshing retake of iconic Indian...
Soumya Samuel
- Jan 26, 2022
- 2 min
January 2022: The Five Best Marketing Campaigns That Caught Our Attention
Sometimes it is the playful nature of the copy. Sometimes it is cashing in on a news story that is making headlines. Other times, it is...
Soumya Samuel
- Jan 19, 2022
- 2 min
LOVE W-O-R-D-L-E? HERE ARE SEVEN WORDLE ALTERNATIVES YOU COULD TRY.
Wordle is fun and everyone is hooked! The first time we saw the yellow, green, and grey checkered boxes on people’s Twitter handles, we...
Soumya Samuel
- Jan 12, 2022
- 3 min
18 Things About #AgencyLife That Will Remain Unchanged Even in 2022
For anyone who has lived the agency life, you know what a crazy ride of highs and lows it can be. There are days when you are madly and...
Soumya Samuel
- Jan 5, 2022
- 2 min
Best Indian Marketing Podcasts You Should Listen to in 2022
Three years ago, podcasts occupied remote, dusty corners in the internet world of videos and blogs. But cut to today, podcasts have...
Soumya Samuel
- Dec 9, 2021
- 2 min
Rewind 2021: Top Marketing Trends That Will Continue to Influence Decisions in 2022
Here's a look at the five top trends in marketing that picked pace in 2021 and will continue to have a strong impact in the next year...
Amandeep
- Dec 9, 2021
- 1 min
OLA Electric Scooters: Bhavish Aggarwal took to Twitter to announce the first shipment
Ola Electric released a compelling video to mark the occasion. Watch here: After a two-month delay, Ola to begin delivery of electric...
Soumya Samuel
- Dec 9, 2021
- 3 min
Rewind 2021: Indian Ad Campaigns That Got Us Thinking This Year
The top five advertisements of 2021 that were creative and thought provoking at the same time. We were all ready to embrace the ‘new...
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